A/B Testing Summit - June 11-13, 2019

CUSTOM JAVASCRIPT / HTML

About Speakers Register

A Free Online Conference

June 11-13, 2019

A Free Online Conference | June 11-13, 2019

Optimize your digital experiences

and grow revenue.

Brought to you by:

Keynote Speakers

Tim Ash

Chief Strategy Advisor, SiteTuners

Founder, Digital Growth Unleashed

That's Irrational! Why Selling To The Logical Brains Won't Get Results

People don’t make “rational” decisions. Your web experiences may be laid out in a logical way, and that is costing you a lot of money. Join Tim Ash, Author of "Landing Page Optimization", CEO of SiteTuners, and Founder of Digital Growth Unleashed to understand the latest in neuromarketing research.

Flint McGlaughlin

Managing Director

MECLABS Institute

A/B Testing Swipe Files: Transformative discoveries from 73 marketing experiments to help you increase conversion

A/B testing itself does not produce the marketing wins you need. To maximize ROI you have to know what to test.

In this keynote, Flint McGlaughlin, CEO and Managing Director, MECLABS Institute – the first and now oldest conversion marketing research program in the world and the parent research organization of MarketingExperiments and MarketingSherpa) – will spark your thinking and help you come up with testing ideas.

Brian Massey

The Conversion Scientist™

How AB Testing Drives a Culture of Experimentation

AB Testing doesn't just show you how to grow your online business. It infects your team and organization. This is a good thing. Conversion Sciences founder Brian Massey will show you the unexpected consequences of AB testing and why they are good for your business.

* Are you smart enough to experiment?

* The two jobs of experimenters

* The inevitable change in perceptions

* The five things experimenting businesses do better

See Breakout Session Speakers

About A/B Testing Summit

Don't miss this three-day online conference for digital marketing leaders and optimization practitioners. We've invited over 30 of the world's brightest optimization experts to show you how to win with experimentation, personalization, and analytics. Join us to gain practical knowledge to lift conversions, increase leads, and grow revenue.

Brought to you by:

Breakout Speakers

Ben Labay

Research Director

CXL Agency

Chad Sanderson

Experimentation Platform Product Manager, Microsoft

Guy Yalif

Cofounder & CEO

Intellimize

Felicia Choi

Sr. Specialist, Conversion Rate Optimization, Elite SEM

Andy Crestodina

CMO & Co-Founder

Orbit Media Studios

Claire Yeh

Manager, Personalization & Testing

BMO Financial Group

Valentin Redu

CEO & Founder

Omniconvert

Alex Birkett

Senior Growth Marketing Manager, User Acquisition at HubSpot

Vince Han

CEO & Founder

Mobile Coach

Chris Menezes

Senior Manager, Personalization

BMO Financial Group

Merritt Aho

Optimization Director

Search Discovery

Phil Frost

Founder & COO

Main Street ROI

Jakub Linowski

Chief Editor

GoodUI

Tammy Guy

Founder

UXAlley

Devesh Khanal

Co-Founder

Grow & Convert

Brian Carroll

Founder & CEO

markempa

Justin Christianson

Co-Founder & President

Conversion Fanatics

Chad Pollitt

VP of Marketing

inPowered

Amy Hebdon

Founder

Paid Search Magic

JF Amprimoz

Founder

Informed Iteration

Claire Heginbotham

Conversion Copywriter

Copy Island

Xristopher Bland

Content Writer

LifeLearn

Chris O'Neil

Senior Solutions Architect

ObservePoint

Coming Soon!

...

Who Should Attend?

Digital Marketing Decision Makers

who want to build a data-driven culture of experimentation

Testing Practitioners

looking for best practices in testing websites, apps, and more

Digital Analysts

who support optimization teams

Agenda

Day 1: Sales Development Managers and Leaders

Structure: How companies are building their go-to-market sales development organizations

Systems: What tools companies are using to build optimal sales development stacks

People: How companies are hiring, motivating, and compensating for sales development

Pipeline: How companies are benchmarking against prospecting pipeline numbers against the best-in-class

Agenda

Day 1 | June 11th

Experimentation

9:00 AM PT Keynote

9:30 - 12:00 PM PT Breakouts

Day 2 | June 12th

Analytics

9:00 AM PT Keynote

9:30 - 12:00 PM PT Breakouts

Day 3 | June 13th

Personalization

9:00 AM PT Keynote

9:30 - 12:00 PM PT Breakouts

A/B Testing Summit will feature multiple breakouts each hour. Recordings will be available after each session airs. Login to the event to view the full agenda with session titles.

CUSTOM JAVASCRIPT / HTML

Summit Launches In

00Hours00Minutes00Seconds

Summit Launches In:

00Hours00Minutes00Seconds

(Can't make the date? Register and we'll email you the video replays.)

How A Virtual Summit Works

Step 1:

the event

Click any of the register now buttons on this page. Enter your name and email address and hit submit.

Step 2:

Watch for

informational emails

They will contain information like; how to login for the event, how to get the most out of this event and recently announced speakers.

Step 3:

Schedule time

to watch

Mark some time in your calendar when you can be free of distractions or plan a watch party with a few other colleagues.

Step 4:

Watch

the event

Click the link in the email we send each morning of the event.

How A Virtual Summit Works

Step 1:

the event

Click any of the register now buttons on this page. Enter your name and email address and hit submit.

Step 2:

Watch for

informational emails

They will contain information like; how to login for the event, how to get the most out of this event and recently announced speakers.

Step 3:

Schedule time

to watch

Mark some time in your calendar when you can be free of distractions or plan a watch party with a few other colleagues.

Step 4:

Watch

the event

Click the link in the email we send each morning of the event.

This Event Is Made Possible By:

Sponsors

Event Sponsors

CUSTOM JAVASCRIPT / HTML

" data-displaytype="htmlregular">